Investing in an ATM machine for your credit union can be profitable, but it can also be a money drain without the right strategy and features. If you really want your ATM to succeed, you need to make sure it's appealing to potential customers as much as possible. We'll walk through some of the functions to ensure your ATM has, including shared deposits, language options, and including non-cash dispenses.
Members seek convenience and ease of use when it comes to accessing their money – even after business hours. This is why it’s vital for credit unions to have a strong ATM service line to offer your members. However, managing ATMs can be a time-consuming and a costly investment.
Member Access Pacific (MAP) provides credit unions an ATM option that not only reduces cost and increases profitability, but also saves time. When your credit union invests in MAP’s ATM services, you will receive a suite of tools to help you efficiently manage and track the success of your program.
With MAP’s ATM Terminal Driving service you have complete control of your ATMs through a single network for all transaction activity. Each credit union is assigned an implementation manager to ensure your ATM program is strategically designed to meet your member’s needs and to provide any technical support as well as assist you in upgrading to the latest technology.
Once your ATM system is active, your members will enjoy many benefits including the following:
• Simple withdrawals
• Fast cash
• Easy balance inquiries
• Transfer capabilities
• Check or cash deposit features
• Deposit options with cashback
• Bilingual screens
Along with maintaining the latest technology, managing the cash flow of your ATMs is essential to the success of the program. MAP makes this process easier through our Cash Management tool. This tool allows credit unions to track cash usage by domination, region and group terminals. Cash Management also has the capability to predict usage trends based on historical data and special events, so you will not have to worry about the inconvenience an outage would cause your membership.
By using technology to predict cash flows, your credit union will reduce excess cash inventories, optimize deliveries and reduce risk while saving you time and money.
Each ATM is designed to match the look and feel of your credit union’s brand and has the ability to provide marketing communications to your members through MAP’s ATM Campaign Management Suite. With this suite, your credit union can cross-sell to members the other products and services you offer through on-screen messages, custom receipts text, and coupons. You will also be provided with reports to track the effectiveness of these campaign activities.
To learn more about the comprehensive benefits of MAP’s ATM services and to begin maximizing your ATM investment, contact us today and bring the latest ATM technology to your credit union.
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